About Estate Office CRM

A CRM built from an agent's practical experience

Estate Office CRM is not a generic system repurposed for real estate. From the beginning, we have designed it around the everyday work of an agency — clients, listings, searches, agreements, transactions and publishing properties in WordPress.

Market practice first. Technology second.

Tomasz Obarski, creator of Estate Office CRM
Tomasz Obarski real estate agent · creator of Estate Office CRM

The starting point

An agency should not have to work in five different places

In many agencies, the client is in one place, the listing in another, the agreement in a document, the search in notes, and photos in folders. Publishing listings requires yet more steps. When a team is involved, another question arises: who is responsible for what?

Estate Office CRM was created to solve this problem: one WordPress environment that connects the CRM, listing database and the agency's own website into one consistent process — from first contact to transaction and publication.

The person behind the product

I know these processes from everyday work, not from presentations

My name is Tomasz Obarski. I have worked in real estate for years as an agent and the owner of the Warszawski Agent Nieruchomości brand.

Every day I work with clients, listings, agreements, documents, portals and the sales process. That is why Estate Office CRM is not a ‘tool for everything’. It is a system for agents, small agencies and teams that want to connect their back office with their own WordPress website.

If I create something for real estate agencies, it has to make sense in an agent's real work — not just look good on a sales page.

Why WordPress?

Your own website can become the agency's real operational base

Many agencies already run their website on WordPress. Instead of maintaining a separate CRM, listing database and website, these elements can be connected in one environment.

This turns the website into more than a brochure. Listings, agent data and forms become part of the daily workflow.

We are not a generic CRM

One environment built around the agency process

Estate Office CRM connects what usually requires several tools. It is neither just a contact list nor just a property catalogue.

Generic CRM

Contacts and tasks

Generic modules that the agency has to adapt to real estate on its own.

Listing plugin

Property presentation

A website catalogue without the complete client, agreement and transaction process.

An honest fit

Who it is for — and who it is not for

A good choice

If you want to connect a CRM with your own website

  • you work or plan to work on WordPress
  • you want to organize customers, offers, contracts and transactions
  • you publish offers on your own website
  • you need roles for agent, manager and admin

Probably not

If you are looking for one isolated feature

  • you just need a simple contact form
  • you are only looking for a gallery of offers
  • the system must be completely independent of WordPress
  • you expect the tool itself to replace the agent's work

No grand promises

We do not promise magical sales automation

A good CRM will not replace client relationships or an agent's work. It should make information easier to find, keep the process on track and reduce chaos. That is what we want to deliver: a practical tool developed with real agencies in mind.

See the system in practice

See whether Estate Office CRM fits your agency

Walk through the key modules in the Live Demo or book a short presentation and let us discuss your agency's workflow.